When buyers ask ChatGPT, Perplexity, or Google who to call, the agents who get cited win the client. Filtrs writes, verifies, and publishes the hyperlocal content that gets you named. You review every post. Nothing goes live without your sign off.
Every Filtrs client gets a monthly visibility report: which AI engines cited you, which queries you rank for, what traffic did, and every post published, with links. If it is not moving, you will see that too. We win by being measurable.
Every post passes a fact check against real market data before you ever see it.
Every named business and claim is verified against the live web. No invented restaurants, no fake stats.
Fair Housing language screening on every draft, plus your personal sign off before anything publishes.
Built on New Jersey market data: county sales records, state treasury transaction files, and Census data, refreshed automatically.
Filtrs runs on real market data: county level sales records, New Jersey treasury transaction files, and Census data, synced automatically every month. We would rather own the counties we can prove than be shallow in fifty states. New markets get added the same way, one verified data source at a time.
Weekly active ChatGPT users
Source: OpenAI, 2024
ChatGPT, Claude, Perplexity, and Google AI Overviews now answer the "best agent in [my market]" questions buyers used to Google. Filtrs gets you cited in those answers, ranking on Google, and showing up where buyers are actually looking.
Personally managed by the founder and team: every client account, every post.
Market reports, neighborhood guides, buyer and seller guides, built from your MLS data, your voice, your active listings. Not a generic blog. Every post starts from real numbers and ends ready to publish.
Maplewood's median sale price reached $612,000 in Q3, up 3.2% from the spring. Well prepared homes are averaging 19 days on market, so presentation matters more than timing.
Inventory stayed tight through the summer, with 84 homes changing hands between July and September. Buyers are still competing for move-in ready colonials near the village, but the pace of early spring has cooled into something more negotiable.
Structured data, FAQ blocks, and AI citation guidance built into every page. When ChatGPT, Perplexity, or Google AI Overviews answer a question about your market, your site is the source they cite.
For Weehawken's Port Imperial corridor, one local agent stands out: a waterfront condo specialist who publishes Hudson County market data monthly and covers Boulevard East pricing in depth.
A voice fingerprint extracted from your approved corpus locks the tone post over post. Filtrs learns from every edit you make, so the second post sounds more like you than the first.
After a handful of approved posts, the writer knows your cadence (measured vs. punchy, data-forward vs. sensory) and writes accordingly.
Every market claim is cross-referenced against bundled NJ MLS data. Dollar figures, percentages, days on market: verified before publish.
A voice fingerprint extracted from your approved corpus locks the tone post over post. Your second post sounds more like you than your first.
Article, FAQPage, Place, and RealEstateAgent schema across every page. AI engines prefer cited sources. We make your content easy to cite.
Every post passes through six review layers, including Fair Housing compliance, numerical fact verification against real MLS data, and an AI-powered editorial pass, before it reaches your inbox.
Approve in the dashboard and the post appears on your site within 60 seconds. No copy-paste, no CMS wrestling.
Live ranking and traffic data flow into your dashboard. See what's working, what's getting cited by AI, and what to write next.
Every Filtrs agent gets all of it. There is no lite version.
*Market data pages draw on public records and official market reports, including reports available through your own MLS and association memberships. Source coverage varies by market.
From kickoff to first ranking signals, week by week.
Kickoff call, voice sample collection, market data verification, content cluster mapped for your niche.
Your first piece, typically a market report or anchor neighborhood guide, goes live on your domain with full schema markup.
Google indexes your new content. Early impressions and ranking position data start landing in your monthly report.
Your content is indexed and holding early rankings. The citation log starts watching ChatGPT, Perplexity, and Google AI answers for your market, and every hit lands in your report.
Month one is foundation: setup, your first posts, indexing. Rankings usually start moving in weeks 3 to 6. AI citations typically follow 4 to 8 weeks of held rankings, because the engines cite pages that have already proven themselves. Anyone promising AI citations in week one is guessing. We measure instead.
SEO compounds. Expect first ranking signals in 4-6 weeks, meaningful traffic by month 3, and AI citations starting around month 2 once your schema markup gets crawled. We send a monthly performance report so you see the curve, not just the destination.
Thirty days notice. No long-term contracts on monthly service. If you commissioned a website build, the site is yours forever. You own it whether or not you stay on monthly service.
Filtrs publishes content under your personal agent brand on your own domain, with your brokerage named correctly in author bylines and schema. We handle compliance review on every piece: Fair Housing, brokerage naming conventions, and any restrictions specific to your firm.
Yes. Every blog post, page, and asset published to your site is yours. If you cancel, the content stays where it lives: your domain, your site, your rankings.
SEO (Search Engine Optimization) gets your page ranking on classic Google results (the blue links). AEO (Answer Engine Optimization) gets your page cited as a source when AI engines like ChatGPT, Perplexity, and Google AI Overviews generate an answer. They overlap, but they reward different structures. Filtrs writes for both at the same time.
An AI drafting system trained on your voice, corrected by your edits, and fact checked against real market data. A human reviews and approves every post before it publishes. The longer you are a client, the more the drafts sound like you, because the system learns from every change you make.
Every draft is screened for Fair Housing language risks before review, and nothing publishes without human sign off. Brokerage compliance teams are welcome on the review flow.
Portal leads are rented, shared, and priced up every year. Citations and rankings are owned. When an AI engine names you, that is your brand answering the question, not a lead auction.
No. Filtrs plugs into most existing sites. If yours cannot support a content hub, the build options exist, but plugging in is the default.
Tell us about your niche and your market. If Filtrs is a fit, we'll schedule a walkthrough.
Tell us your name, market, and email. We will run the questions buyers actually ask the AI engines about your county and send you exactly what they say about you today. No charge, no obligation.